January 30, 2010
What Do These Sprite Ads Set Out To Do And How Well Do They Achieve Their Goals?
Why are these ads socially and culturally significant?
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Comments on What Do These Sprite Ads Set Out To Do And How Well Do They Achieve Their Goals?
I think that it is a mixture of goals. The first would be to boost sales of beverages at the concession stand. If they make you “sublymonally” thirsty, then you’ll get something to drink before the movie starts. As far as culturally— that has far too many possibilities to list here and still make it an interesting topic to read.